Blogs
Questions To Help Build Your Next Campaign Strategy
If at any time you’re thinking that your brand is doing just fine and therefore wouldn’t benefit from a campaign,... ...Read More
What Can You Learn From The Launch of Rare Beauty?
The times of brand loyalty and “it’s just what I buy” are behind us, or at least that’s the case... ...Read More
Is TikTok Taking Over the Social Media World?
Is this the beginning of a TikTok takeover? TikTok is a widely popular video sharing app owned by Beijing-based ByteDance... ...Read More
How The Big ‘M’ Can Have You Perceived
Hitting one million followers used to be a volume that only celebrities could attain. Nowadays in 2019 musicians, entrepreneurs and... ...Read More
Ways to Represent Your Business Using Instagram Stories
An outlet where users can showcase where they are, what they’re doing, who they’re with and what they’re eating. Instagram... ...Read More
Tools Marketers Should Take Advantage of on Instagram
Since its launch back in 2010, Instagram has taken the icing on the cake in terms of engagement and growth,... ...Read More
General Data Protection Regulation
General Data Protection Regulation – What is it? You might have noticed that every website has been updating their privacy... ...Read More
Outbound Marketing or Inbound Marketing for Lead Gen?
Inbound Marketing and Outbound Marketing are terms to describe two fundamentally different approaches to marketing. The differences between both approaches... ...Read More
Lead Generation – Ideas
Lead generation is the marketing process of stimulating and capturing interest in a product or service for the purpose of... ...Read More
Mail In Rebates
Mail In Rebates are money-back offers made to customers after a purchase has been made. A popular consumer sales promotion... ...Read More
Consumer Promotions – Tactics and Techniques
Consumer promotions are tactics or techniques designed to help a business find new customers or reward current customers. The most... ...Read More
Digital Coupon Redemption Rates
Today, you’d be hard pressed to find someone who isn’t looking for a deal of some kind. According to Hawk... ...Read More
Marching Forward into the Digital Marketplace
I know all the marketing types have this ever changing digital marketplace all figured out. After all, digital is no... ...Read More
Do You Have to Pay Tax on Prizes?
There seems to be a lot of confusion around whether or not a contest or sweepstakes prize winner has to... ...Read More
Website Concepts – Where to Begin
Building or updating your website? There are many things to consider before you begin. Your website should provide the firm... ...Read More