Blogs

Building A Social Strategy That Will Reflect In Your ROI

Building A Social Strategy That Will Reflect In Your ROI

  September 11, 2019     Bianca Altomare

Before kicking off with building a social media presence for your brand, there are a few things to take into consideration to ensure that there’s a strategic outline that will maximize your return on investment in the end. Understanding your target audience is necessary as it will be the foundation we will build off of […] ...Read More

Ways to Represent Your Business Using Instagram Stories

Ways to Represent Your Business Using Instagram Stories

  August 26, 2019     Bianca Altomare

An outlet where users can showcase where they are, what they’re doing, who they’re with and what they’re eating. Instagram stories are only a few seconds glimpse that last on the app for 24 hours. Displayed at the top of every home page are circular queued icons of users that you follow that have published […] ...Read More

Tools Marketers Should Take Advantage of on Instagram

Tools Marketers Should Take Advantage of on Instagram

  July 18, 2019     Bianca Altomare

Since its launch back in 2010, Instagram has taken the icing on the cake in terms of engagement and growth, making it  seem like everyone and their cat are now on the platform. Instagram has continued to be the lead for sharing photos and videos with more than 500 million users active every day, giving […] ...Read More

Contests and Community

Contests and Community

  May 6, 2015     Jesse Bickerton

Looking to gain brand awareness? Looking to generate buzz? Want to stand out? Run a contest and grow your community! ...Read More

Social Media Commandments

Social Media Commandments

  April 7, 2015     Michael Bickerton

Considering social media as part of your marketing plan? Already started and need some assistance? Here are the Ten Social Media Commandments you should follow for an effective marketing mix. ...Read More

Contest Marketing – Big Zero?

Contest Marketing – Big Zero?

  January 16, 2015     Michael Bickerton

Marketing is always about the next step and contests provide you with the starting place. Marketers need to take that next step â€Â_ no one likes to be left waiting. ...Read More

Facebook Considerations

Facebook Considerations

  December 23, 2014     Michael Bickerton

Bickerton outlines thoughts and considerations regarding the use and thought process around your Facebook page. ...Read More

Ten Great Reasons to Run a Contest

Ten Great Reasons to Run a Contest

  December 17, 2014     Michael Bickerton

Contests are great (we say FUN), they provide leads (email & social), gather data, download coupons, build awareness, drive in-store visits. Contests are the perfect marketing vehicle, and did I mention the favourable impressions with consumers? Everybody likes to WIN FREE stuff. ...Read More