November 10, 2020 Vanessa Niragira
As The World’s First Sweepstakes Marketing Agency, not only do we know the ins and outs of how 80Eighty’s Dream Car Giveaways run (what we call “shop and win” programs) run, we also understand what’s needed to take on such a campaign. We are approached by a number of brands and small companies that would […] ...Read More
November 10, 2020 Vanessa Niragira
Hopefully, you’ve already read our previous blog Let’s Say No To Raffles, And Yes To Charity Sweepstakes, and if not take a look at that blog and come back over here. By now you’ve made the decision to run a charity sweepstakes and we’re very pleased to not hear you say the word raffle! We’re […] ...Read More
June 30, 2020 Jaclyn Bickerton
TikTok recently posted advertising guidelines for the US and EU, which don’t give a lot of guidance about contest guidelines, but that doesn’t mean that there are no rules to follow. To keep your TikTok Contest or Sweepstakes legal you should adhere to these seven basic recommendations for running a promotion on a social platform: […] ...Read More
February 19, 2020 Michael Bickerton
Bickerton outlines Sweepstakes Marketing and the uses of PURL technology (Personal URL) to deliver extraordinary results. ...Read More
August 19, 2019 Bianca Altomare
Being a marketer, you’re always striving for ways to broaden your audience while generating leads, and essentially converting those leads into real, devoted customers. There are endless opportunities to develop your brand, it is imperative that you know your audience and choose meaningful ways to interact with them. Using contests, sweepstakes and incentivized promotions to […] ...Read More
June 26, 2019 Bianca Altomare
Many people think that running an online contest is simple and consists of solely drawing a name from a hat. Wrong! There are many aspects that need to be taken into consideration beforehand to avoid bumping into the law or destructing your brand image. Engagement When hosting a contest, you need to dictate what result […] ...Read More
July 25, 2018 Jesse Bickerton
An important part of any contest is the contest moderation and judging process. This is true if you receive 100 entries or 100, 000 entries! Are you prepared to review and then judge each entry received? ...Read More
July 24, 2018 Jesse Bickerton
Running a contest? Wondering that criteria for judging a contest is important? Here's some guidelines to help set up your next contest for success! ...Read More
July 23, 2018 Jesse Bickerton
How are you finding judges for a contest? One job might involve you having to find experts to help judge contest entries. Where do you start? ...Read More
July 20, 2018 Jesse Bickerton
Thinking of running a contest? Here's some tips on how to judge a contest, including judging criteria and other considerations you'll need! ...Read More
April 26, 2017 Jaclyn Bickerton
An important part of administering a successful contest or sweepstakes program is promoting it in the right places. Contests and sweepstakes provide a unique opportunity to build your brand, but if nobody can find your contest or sweepstakes, you're wasting your time. ...Read More
April 11, 2017 Jaclyn Bickerton
Our expertise in all aspects from administration, development and promotion of custom contests and sweepstakes gives us a unique perspective on how to run a successful campaign. ...Read More