March 16, 2012 Michael Bickerton
Happy St. Patty’s Day! In case you didn’t notice, it’s actually tomorrow – although I do have a pal or two who will actually celebrate a wee bit early (like tonight) and a wee bit late (like Sunday)! Now you know why they’re pals …
In any event, it’s my goal today to again remind you that things have changed. It’s a digital world out there, and getting more digital. A good strategy can never be replaced; in fact it’s often as difficult to find as a four leaf clover.
Speaking of the four leaf clover, the iconic species of plant is known as a gesture support and good luck. Those finding a four leaf clover are truly lucky, as the odds of finding one are 10,000 to 1. According to legend, the leaves represent FAITH, HOPE, LOVE & LUCK.
Our strategy is far more reliable for getting results than finding a four leaf clover. It’s our goal to ensure that your company stays in the “green”. As such, we offer the following:
Is your current vendor or agency running around chasing rainbows, banishing snakes, finding leprechauns or searching for a four leaf clover? Is your agency making you go green? Are you feeling lucky? Or are you looking for more than luck?
We can help with a solid digital marketing strategy and emarketing program that will have you singing along with Art Mooney. Keep in mind building your online line, digital and emarketing is not about about luck, but rather about ongoing development.
The parades, the green beer, the leprechauns, Irish Whiskey, Guinness beer and Irish luck are all real. CLICK HERE if you want some fun facts for your St Patrick’s Day fun. One other thing to keep in mind this St. Patrick’ Day, “When Irish eyes are smiling, watch your step.”
Michael Bickerton, Raven5 Ltd, Toronto, March 2012