August 21, 2015 Jesse Bickerton
Regardless of how large or small your business is you’re probably already using social media as a part of your marketing mix. These days, it’s hard to imagine a business that’s not on some kind of social media account, such as Facebook, Twitter, Instagram, Pinterest, so on. Social media, along with Contest Marketing is a great way to build your business, your leads, and your customer base along with your sales, especially when combined together. Social media contest – it’s a perfect fit.
If you have a marketing team, or perhaps if you are the marketing team, you may already be utilizing other agencies to assist you with parts of your marketing and advertising. A contest marketing agency, such is RAVEN5, can assist you when developing and executing a contest. Running a contest may seem easy, but there are pitfalls that can be avoided, and this is where a contest marketing agency specializes. Here is an example of some of those mistakes that can be avoided here – Globe and Mail – Running an online contest, don’t run afoul of the Law – which is part of a great series about contest marketing and marketing in general.
Don’t forget to check out some other resources from the team at RAVEN5… I’ve talked about Contests and Community and how Contests are Social and here are some strong numbers about how contests can Build Your Fan Base!
Remember, contest marketing combined with social media is a perfect fit for your marketing mix. If you’re looking to build your business, along with leads, your client base and sales – consider running an online contest. Want to run an effective, engaging, exciting social media contest that will get people talking? Contact RAVEN5 today! We are #ContestMarketing.
Jesse Bickerton, RAVEN5, August 2015