Running a contest is critical to building and developing leads (or what we call lead generation), however, the next step may be the most important. Here are some things to consider after your contest has finished:
- Social posting – sharing, comment, click and reward
- Promote the results – social ads, social posting, add to newsletter
- Email – share the results via email, invite them for a social LIKE
- Offer – why not prepare a special offer for participants?