Videos

Google Ads: Creating Local Campaigns

Google Ads: Creating Local Campaigns

Local campaigns are designed to use Google advertising to bring business to your storefront. In this video, learn how to create a Local campaign. ...Read More

Google Ads: How to Import Offline Conversion

Google Ads: How to Import Offline Conversion

Learn how offline conversion tracking can help lead generation focused businesses measure the consumer actions you truly care about, by looking at what happens offline after a consumer submits a form or calls your business. ...Read More

Google Ads: How to Use Optimization Score

Google Ads: How to Use Optimization Score

Optimization score is an estimate of how well your Google Ads account is set to perform. In this video, learn about optimization score and how to use it to implement a Target CPA bidding strategy. ...Read More

Google Ads: Driving Performance with Google Display

Google Ads: Driving Performance with Google Display

Including Display in your holistic digital strategy helps you reach customers at all points along their online journey. Learn how to build a Display strategy for performance that’s based on your business goal. ...Read More

How Deserving Teachers Can Win a Free Cruise!

How Deserving Teachers Can Win a Free Cruise!

In honor of Norwegian Joy's North American debut, Norwegian Cruise Line unveiled its "Giving Joy" campaign powered by RAVEN5, recognizing and rewarding educators around the US and Canada with the chance to win a seven day cruise for two. ...Read More

Noblesville teacher nominated for free cruise

Noblesville teacher nominated for free cruise

A parent nominated Jason Seaman for RAVEN5's Norwegian Cruise Line's "Giving Joy" contest. It recognizes deserving teachers with a free cruise in May during "teacher appreciation week". ...Read More

Contest Marketing Just Works

Contest Marketing Just Works

Sean Ely (the Social Media Pessimist) explains why Contest Marketing just works. Get the white paper now: http://www.raven5.com/contest-marketing-white-paper ...Read More

The Ultimate Guide: Instagram Hashtags

The Ultimate Guide: Instagram Hashtags

Hashtags are a great way to make noise for your brand on Instagram. That said, not all hashtags are created equal. This videos breaks down the anatomy of a great Instagram hashtag, and looks at examples of tools you can use to streamline your hashtag game. You’ll also learn about 1. Engagement tips 2. Frequency guidelines 3. Scoping out your competition. In addition, we’ll go over what not to do when it comes to Instagram hashtags. After all, you can have too much of a good thing. Finally, you will also walk away from this video understanding exactly how hashtags fit into the Instagram ecosystem. That means knowing what makes a good Instagram hashtags, as well as understanding why certain hashtags are better than others. The end result: You will know how to use Instagram hashtags to drive engagement, attention, and sales to your online store. ...Read More

What is Google AdWords?

What is Google AdWords?

Learn how Google's powerful online advertising tool helps you reach new customers and grow sales. Get an introduction to AdWords and see how you can control your advertising costs. Visit Learn with Google for a helpful guide to AdWords and its most useful features. Looking for results? Hear Zingerman’s success story here. ...Read More

Google Analytics: First Steps

Google Analytics: First Steps

Four steps in Google Analytics that will help you gain a clear, comprehensive picture of your business. We highly recommend linking your Google Analytics to your Adwords account, learn about the benefits. ...Read More

Google Analytics: The What, The Why, The How

Google Analytics: The What, The Why, The How

Learn how Google Analytics can help you understand how your customers find, use, and interact with your website. Find out what Google Analytics is and how it can help you get more business. Not sure where to start? Learn about your first steps. ...Read More

Benefits of Linking your Google Analytics and Adwords Accounts

Benefits of Linking your Google Analytics and Adwords Accounts

Linking your AdWords and Google Analytics accounts gives you access to the entire picture of customer behavior, from ad click or impression through your site to conversion. ...Read More