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Consumers love a deal, they love coupons, they love promotions, and they love discounts. Can you blame them? Brand loyalty is changing. That being said, there is some new information that was provided to me by “getelastic.com” that suggests “BRAND/STORE LOYALTY” is not a driving factor for purchase, contrary to retail industry perception. WOW, that’s big news - or is... Read More
Sweepstakes marketing has long been a staple in the marketer's toolkit, offering a unique blend of engagement, data collection, and brand promotion. As the digital landscape evolves, so does the approach to sweepstakes. RAVEN5, a leading voice in this space, offers insights into the future of sweepstakes marketing, highlighting emerging trends and making predictions that can help brands stay ahead... Read More
Running a sweepstake can be a powerful marketing strategy, offering brands a chance to engage with their audience, build brand loyalty, and generate excitement around their products. However, to launch a successful and compliant sweepstake, it's crucial to understand the complex web of laws and regulations governing these promotions. Let's dive into the essential elements of sweepstakes laws and regulations,... Read More
In today’s digital marketing landscape, brands are continuously seeking innovative ways to engage with their audience, build loyalty, and drive conversions. Sweepstakes and contests are powerful tools to achieve these goals, but not all marketing agencies can deliver the level of expertise and results you need. This is where RAVEN5 stands out. Known as "The World’s First Sweepstakes Marketing Agency," RAVEN5 specializes... Read More
In today's digital age, running a contest or sweepstakes can be a powerful tool for brands looking to engage with their audience, build brand loyalty, and increase visibility. However, one of the biggest challenges in executing such campaigns is ensuring that the selection of winners is both fair and transparent. RAVEN5, a leader in contest marketing, has developed a robust... Read More
In today's digital marketing landscape, businesses are constantly seeking innovative ways to engage their audience and boost their brand's visibility. One highly effective method is running sweepstakes. Among the many platforms available, RAVEN5 stands out as a premier sweepstakes marketing agency. Here, we explore the top benefits of running sweepstakes with RAVEN5 and how they can elevate your marketing strategy.... Read More