Blogs

Social Media is a pointer or driver to your website - your website being the hub of your business. Your social media marketing needs to be unique, different and memorable. ...Read More

Happy Mother's Day! Today is one of the days least impacted by the ever-changing digital and social media era. ...Read More

Social Media Fear Mongering, Bickerton weighs in this most recent phenomenon. ...Read More

Bickerton provides a brief history of social media and encourages you to begin the journey. There has been a wholesale change in the way we communicate and many firms have already started this journey. ...Read More

Social media marketing requires your facebook presence, your facebook fan page and facebook ads. Bickerton gives you an introduction to facebook advertising and videos. ...Read More

Enchantment by Guy Kawasaki of Apple fame is everywhere, Bickerton weights in with a few insights. ...Read More

Bickerton's grandmother would likely disagree with the blog post by Daniel Gulati in the Harvard Business Review. ...Read More

Neil Patel's article in Entrepreneur Magazine is discussed, Bickerton's caveat is to get started and remember it's OK to make mistakes. ...Read More

Osmosis marketing, fact or fiction, Bickerton provides lessons learned from the Old Spice Man. ...Read More

Conversations and handshakes don't fit into spreadsheets and Bickerton points out social media has benefits that can't be measured as well. ...Read More

Comment by Bickerton on a blog post by Aussie Jeff Bullas, some insightful facts for the doubters. ...Read More

Social Media Etiquette is something that has to be part of your day to day thought process. Bickerton suggests that you use Dale Carnegie as your guide. ...Read More