Blogs

Other Hyperlocal Listing Considerations

Other Hyperlocal Listing Considerations

  April 17, 2018     Jaclyn Bickerton

While local directories are undeniably important, small business owners often struggle when assessing which sites are worth their time. First and foremost, we recommend ensuring that your business is listed on the following: Google Maps (Google My Business listings) Apple Maps (Yelp listings) Bing Maps (Bing Places listings) However, there are so many other directories out […] ...Read More

Optimize Your Yelp Listing

Optimize Your Yelp Listing

  April 17, 2018     Jaclyn Bickerton

Not sure if improving your Yelp page’s rankings is even worth it? When you consider that most people are influenced by social proof (reviews), prefer to receive recommendations from friends, and mobile search is finally taking over desktop search, it’s easy to see that Yelp is a must-have for any small business. Whether you love or hate it, for […] ...Read More

Why You Should be on Bing Places

Why You Should be on Bing Places

  April 16, 2018     Jaclyn Bickerton

It’s no secret that Google absolutely dominates when it comes to online search, but that doesn’t mean you should ignore the other search engines. Here are a couple of reasons why you should be on Bing Places: Cost: A Bing Places listing is free to set up. All it requires is a little bit of your […] ...Read More

Optimize Your Google My Business Listing

Optimize Your Google My Business Listing

  April 13, 2018     Jaclyn Bickerton

An important first step in any local SEO strategy is to claim and verify your local business on Google My Business (GMB). Getting on Google My Business can increase your chances of showing up in Google’s Local Pack, Local Finder, Google Maps, and organic rankings in general. Qualifying local businesses can claim this free listing on Google […] ...Read More

Get Noticed with Hyperlocal Marketing

Get Noticed with Hyperlocal Marketing

  April 11, 2018     Jaclyn Bickerton

Hyperlocal marketing is still a relatively new word to many business owners, but the concept is as old as business itself. When someone first posted up on a street corner and started hawking their widgets, they were practicing hyperlocal marketing. These days it’s a bit more complicated than being able to shout the loudest: customers […] ...Read More