Barilla Canada – Cinema Barilla Contest

Embracing the spirit of Italian Heritage Month (June), Barilla Canada proudly unveils its cherished annual month-long sweepstakes, dedicated to raising awareness of exquisite pasta dishes and their beloved products. In the 2023 campaign, Barilla Canada reimagined the experience by introducing a fresh perspective: an innovative focus on pairing everyone’s favourite pasta dishes with iconic Italian cinematics.

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