Blogs

Website Concepts – Where to Begin

March 9, 2017 Michael Bickerton

Building or updating your website? There are many things to consider before you begin. ...Read More

Content Programs – Still in the Mix

February 9, 2017 Michael Bickerton

Many brands overlook content marketing as they only see the costs associated with it as opposed to the various benefits. Mike outlines why content marketing is still essential when it comes to building your brand and staying in the mix. ...Read More

What is a Contest?

December 22, 2016 Michael Bickerton

Mike discusses the basics of a contest, and why it's essential to your marketing efforts. ...Read More

What is Social Sharing?

October 12, 2016 Jaclyn Bickerton

Social sharing is all about finding like-minded people, making it the perfect referral vehicle for Marketers. Social sharing works based on a simple concept - if you like golfing there is a very good chance that you have a number of friends who also like golfing. ...Read More

How To Create Traffic

July 26, 2016 Ivars Leitis

Whether you're trying to get visitors to your website or simply customers to your doorstep there are many ways this can be accomplished. How to create traffic - a guide. ...Read More

How Your Domain and URLs Affect SEO on Your Site

July 12, 2016 Ivars Leitis

Google, Bing, and Yahoo! prefer simple, easy to understand URLs that deliver on their promise. Here's how your domain affects your SEO. ...Read More

CASL Update 2016

June 24, 2016 Ivars Leitis

It's time for a CASL Update. New guidance for email marketers was released on May 27, 2016 by the Office of the Privacy Commissioner of Canada (OPC). ...Read More

So you’re verifying your email subscriber database?

March 21, 2016 Ivars Leitis

Great! You've taken the first steps to avoid huge bounce rates and potentially upsetting your ESP. But, don't just go emailing them before you read this. ...Read More