Blogs

Categorizing Your Customers Through Consumer Promotions

Categorizing Your Customers Through Consumer Promotions

  March 2, 2021     Vanessa Niragira

Creating, launching, and running a consumer promotion can be well… stressful to say the least; trust us when we say we understand! It’s easy to feel exhausted afterwards and be very much ready to lay low once it’s gone off and you’ve accomplished what you set out to do!  However, just because you’ve done the […] ...Read More

Turning New Customers Into Returning Customers Using Consumer Promotions

Turning New Customers Into Returning Customers Using Consumer Promotions

  March 1, 2021     Vanessa Niragira

We touched on this topic previously in attracting new customers, but we will go more in-depth into keeping those new customers and turning them into repeat buyers. You want to build loyalty through understanding and trust, and you need to be consistent during and after a consumer promotion.  Alright so it may not seem like […] ...Read More

Attracting New Customers Using Consumer Promotions

Attracting New Customers Using Consumer Promotions

  March 1, 2021     Vanessa Niragira

This type of promotion may have a lot of added pressure to it, but this is the time to really get to know your customers and more specifically what they like about your brand and what drew them in. Once you learn that, you can build your target audience and therefore you can look for […] ...Read More

Incorporating Texting in a Consumer Promotion (and why should I)

Incorporating Texting in a Consumer Promotion (and why should I)

  February 26, 2021     Vanessa Niragira

Is texting still a good thing to incorporate into a consumer promotion? The short answer is of course it is, however it still needs to make sense! Texting can get pricey depending on the size of your list. Think about a strategy if you’re incorporating it because you may do more harm than good. Let’s […] ...Read More

Gathering Emails With a Consumer Promotion (and why do I need them)

Gathering Emails With a Consumer Promotion (and why do I need them)

  February 26, 2021     Vanessa Niragira

The same way that having a phone number for your consumers is beneficial, an email address is even better! Think about it, you can send an email with perfect aesthetically pleasing images to showcase your brand! Not to mention how often we check our phones. The next time your consumer checks their inbox they’ll see […] ...Read More

Charity Sweepstakes And What You Need To Know

Charity Sweepstakes And What You Need To Know

  November 10, 2020     Vanessa Niragira

Hopefully, you’ve already read our previous blog Let’s Say No To Raffles, And Yes To Charity Sweepstakes, and if not take a look at that blog and come back over here.  By now you’ve made the decision to run a charity sweepstakes and we’re very pleased to not hear you say the word raffle! We’re […] ...Read More

Let’s Say No To Raffles, And Yes To Charity Sweepstakes

Let’s Say No To Raffles, And Yes To Charity Sweepstakes

  November 6, 2020     Vanessa Niragira

In our previous blog Thinking of Running a Raffle? we talked about raffle laws and eligibility. Below we will discuss what charity sweepstakes are and why we advise taking this approach as an alternative to a raffle.  Conceptually, raffles and charity sweepstakes have the same idea, what sets them apart is the fact that sweepstakes […] ...Read More

Thinking of Running a Raffle?

Thinking of Running a Raffle?

  November 6, 2020     Vanessa Niragira

Welcome to our series on raffles, these blogs will help you fully understand all that a raffle is and whether or not it’s best for your brand.  Let’s start with the definition. Raffles run on a lottery system, in which people purchase a ticket for a chance to win a prize. Unless run by a […] ...Read More

Organic Reach Is On Decline: Facts and Figures

Organic Reach Is On Decline: Facts and Figures

  October 29, 2020     Vanessa Niragira

In our three-part blog series of talking about the unfortunate decline in organic reach, we discuss some of the reasons why this has occurred as well as provide tips to help increase your organic reach. Today we’re going over some stats regarding reach on Facebook, LinkedIn, Instagram, and Twitter. Facebook Organic reach on Facebook went […] ...Read More

Increasing Your Organic Reach

Increasing Your Organic Reach

  October 26, 2020     Vanessa Niragira

As mentioned in The Current Truth Behind Organic Posts For Business, organic reach across social media has been (and continues to be) on the decline. It’s not ideal, but we’ve provided some tips to help your brand increase its organic reach!  Choose The Right Platforms  You might want to be present on all social media […] ...Read More