Blogs
Digital Gatekeepers: How Online Age Verification Is Reshaping the Internet
The internet is growing up—and so are the rules. As lawmakers push for safer digital experiences, particularly for minors, online... ...Read More
RAVEN5: Your Trusted Partner for Successful Sweepstakes Campaigns
In the crowded digital landscape, capturing consumer attention is more challenging than ever. That’s where RAVEN5 comes in—a pioneer in... ...Read More
Clarifying the Misconception: “All Traffic Should Go to the Main Website”
That idea is a misnomer and often reflects a narrow view of digital marketing metrics. Here’s why: 1. There Is... ...Read More
Beyond Intelligence: How AI Reveals the Hidden Machinery of Human Language
There’s a quiet revolution happening in the world of artificial intelligence—and it has nothing to do with building digital brains... ...Read More
Where Clicks End and Campaigns Begin: Building High-Impact Microsites with RAVEN5
In digital marketing, it’s easy to fall into the trap of chasing clicks. Many brands assume the best way to... ...Read More
Why the Click Doesn’t Matter — The Power of Microsites in Sweepstakes Campaigns
At RAVEN5, we hear it often: “We want all the traffic to come to our website — we need the... ...Read More
What Is Cloudflare and Why Does It Matter?
In today’s digital world, performance, security, and reliability are essential for any online business. Whether you're running a personal blog,... ...Read More
Run a Sweepstakes Internationally with Confidence
Running a sweepstakes within one country is already a strategic marketing effort—but taking that sweepstakes global? That’s a bold move... ...Read More
Match & Win: How Match Games Drive Engagement and Conversions in Marketing
In today’s attention economy, brands are constantly searching for innovative ways to connect with their audience. One of the most... ...Read More
Sweepstakes Done Right: What Makes RAVEN5 Stand Out
In a digital world where consumer attention is fleeting, sweepstakes have become a powerful tool for driving engagement, collecting data,... ...Read More
How to Measure the Success of Your Sweepstakes with RAVEN5
Running a sweepstakes is a powerful way to engage your audience, build brand awareness, and generate valuable leads. But how... ...Read More
Explore the Different Ways Google Analytics Classifies Users Through User Metrics
Understanding how users interact with your website is key to making informed marketing and business decisions. Google Analytics provides a... ...Read More
The Essential Guide to Getting Started with Google Analytics 4 (GA4)
If you're still relying on Universal Analytics, it's time to move forward. Google Analytics 4 (GA4) is not just an... ...Read More
Mastering Google Analytics 4: Your Ultimate Survival Guide
As the digital landscape continues to evolve, so too must the tools we use to measure success. With Universal Analytics... ...Read More
Understanding AMOE and Its Requirement in North America
When it comes to running contests and sweepstakes in North America, businesses often encounter a unique legal requirement known as... ...Read More