10 Reasons Why Marketers Should Use Contest Marketing

Contest Marketing is the fastest way to raise awareness, increase followers and grow email lists. Here are 10 great reasons why marketers should use contest marketing from one of our latest white papers:

1. Build Email List Subscribers
Have someone to sell your product to

2. Develop Social Followers
Have people pay attention to what your brand is doing

3. Gather Data
Find out more about your consumers

4. Build Brand Awareness
Create chatter about your brand, services and/or products

5. Distribute Coupons
Encourage trials and sales

6. Create Brand Buzz
Because word of mouth is still the most trusted source

7. Encourage Website Visits
Brand (re)discovery, remaining top-of-mind leads to sales

8. Reasonable Cost Content
It provides your brand with something to hype/talk about

9. Valuable Marketing Research
The more you know about your target market, the better

10. Social Interactions
Consumers enjoy brands that engage and recognize them

If you’re looking to achieve any of the 10 items mentioned above, contest marketing is the answer. Discover contest basics and learn how to start planning your own contest in our free 2015 Contest Marketing White Paper.

Alex Page, RAVEN5 Ltd January 2015

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